
Project:
Brand Identity & UI
Role:
Brand Identity Designer
Tools:
Photoshop & Illustrator
Case Study
Background: Yugos is a healthy food and drink shop specializing in all-natural tropical smoothies and wraps. Their mission in service is to spread a healthy way of life through food and sustainable practices. The company has a straight-to-the-point attitude while still being down-to-earth.
Challenge: This is a new start-up business that has no branding or brand identity. They need a brand that will advertise their fresh food to the right demographic in the area.
Goals: Create a brand identity, Packaging, & Mobile App for online ordering
Yellow
RGB: 249, 205, 86
CMYK: 0, 19, 89, 0
HEX: #F9CD56
Green
RGB: 163, 198, 85
CMKY: 46, 0, 98, 0
HEX: #A3C655
White
RGB: 255, 255, 255
CMYK: 0, 0, 0, 0
HEX: #FFFFFF



